## Overview

This guide explains how to set up an email campaign in Kevel, and how to generate tags for use in your email platform.

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> We also recommend reading Kevel's [Email Ads Guide.](/content/blog/email-ad-server/index.html)

Kevel e-mail tools are perfect for brands looking to sell inventory direct to advertisers, or who want to promote their own products.

### What’s Next

- [Email Ads Overview](https://dev.kevel.com/docs/email-ads-overview)
- [Modifying Email Codes](https://dev.kevel.com/docs/modifying-email-codes)