Launch Checklist

Monetizing with Relay Checklist

Before you start monetizing with Relay, here is a checklist to ensure that you have your account and configuration set up properly:

• Signed commercial relationship with demand partners ( refer to this list for supported partners and ad formats)

• Set up inventory in demand partner with demand ready to bid (we recommend a house ad or test campaign that will always return a bid)

• Set up ads.txt, sellers.json and/or app-ads.txt depending on how you are monetizing

• Configured your demand partner and ads inside Kevel UI ( get started guide)

• Created RTB Advertiser with bidder endpoint and any other relevant demand partner fields (refer to this guide)

  • Created campaign and flight with assigned priority in the waterfall. For testing purposes, we recommend giving your RTB flight a high priority
  • Created RTB Ad with ad unit level identifiers for your demand partner (refer to this guide)

• Set up User Syncing (optional - recommended for display ad units)

• Appended SupplyChain object on your ADR ( refer to this guide)

• Passing GDPR consent string (if sending EU traffic) on ADR ( GDPR guide)

• Including standard fields on ADR like IP address, user agent, and domain

Updated 10 months ago