| Name | Type | Description | Sample Data | |-------------------------------|------------------------------------------------------------------|-----------------------------------------------------------------------------------------------------------------------------------|-------------------------------------------------------------| | RequestId | string | Unique identifier for the request record, generated as MD5 hash of concatenated fields | "90e19b84e78f436286aa4195140c2998" | | Id | string | Original request identifier. A unique ID is generated for each Ad Decision Request API fired. | "a1b2c3d4e5f6g7h8i9j0" | | EventCreatedOn | timestamp | Unix timestamp in milliseconds when the event, in this case request, was created | 1735689600000 | | BlockedAdvertiserIds | json | A list of Advertiser Ids sent in the [request](https://dev.kevel.com/reference/request) to be excluded from being selected in the ads | \[ 123456, 234567 \] | | BlockedCampaignIds | json | A list of Campaign Ids sent in the [request](https://dev.kevel.com/reference/request) to be excluded from being selected in the ads | \[ 123456, 234567 \] | | BlockedCreativeIds | json | A list of Creative Ids sent in the [request](https://dev.kevel.com/reference/request) to be excluded from being selected in the ads | \[ 123456, 234567 \] | | BlockedFlights | json | A list of Flight Ids sent in the [request](https://dev.kevel.com/reference/request) to be excluded from being selected in the ads | \[ 123456, 234567 \] | | Datacenter | boolean | Flag indicating if the request was served from a datacenter | false | | DeviceBrandName | string | Brand name of the device | "Apple" | | DeviceBrowser | string | Browser name of the device | "Chrome" | | DeviceBrowserMajorVersion | string | Major version of the browser | "120" | | DeviceBrowserMinorVersion | string | Minor version of the browser | "0" | | DeviceBrowserRawVersion | string | Raw version string of the browser | "120.0.6099.130" | | DeviceFormFactor | string | Form factor of the device | "mobile" | | DeviceModelName | string | Model name of the device | "iPhone 13" | | DeviceOsMajorVersion | string | Major version of the operating system | "15" | | DeviceOsMinorVersion | string | Minor version of the operating system | "4" | | DeviceOsRawVersion | string | Raw version string of the operating system | "15.4.1" | | dt | string | Date partition | "2024/01/01" | | EnableBotFiltering | boolean | Flag indicating if the request should go through the [filter of bots and spiders](https://dev.kevel.com/docs/tracking-overview#section-bot-filtering). Defaults to false | true | | Enableuserdbip | boolean | Flag indicating if the request should use the ip address [stored](https://dev.kevel.com/reference/userdb) in UserDB instead of the ip in the request | false | | Gdprcomputed | boolean | If true, the request has [GDPR consent](https://dev.kevel.com/docs/gdpr-compliance-and-consent-settings) either from the request itself, from a UserDB record etc | true | | Gdpriseu | boolean | Flag indicating if the impression is from EU, UK, or Switzerland | true | | Gdprraw | string | Raw [GDPR consent string](https://dev.kevel.com/docs/gdpr-compliance-and-consent-settings#setting-additional-consent-and-regulatory-parameters) in the request | "true" or "false" | | Gdprsource | string | Source of GDPR consent information. '+' separated string of values: 'blk', 'req', 'udb', 'req'. example: 'req+udb'. | "req" or "udb" | | Hostname | string | The hostname taken from the request | "e-11158.adzerk.net" | | Isvalidua | boolean | Flag indicating if the user agent is valid | true | | Keywords | string | string of keywords | `"[\"shoes\", \"sports\"]"` | | LocationCity | string | City name | "San Francisco" | | LocationCountryCode | string | Country code. Can be referenced [here](https://dev.kevel.com/reference/list-geo-codes). | "US" | | LocationCountryName | string | Country name | "United States" | | LocationDmaCode | string | DMA code | "807" | | LocationLatitude | float | Latitude coordinate | 37.7749 | | LocationLongitude | float | Longitude coordinate | -122.4194 | | LocationMetroCode | string | Metro code | "SF" | | LocationPostalCode | string | Postal code | "94105" | | LocationRegion | string | Region name | "California" | | LocationSubregion | string | Subregion name | "Bay Area" | | NetworkId | string | Identifier for the network | "12345" | | Properties | json | JSON object of additional [custom properties](https://dev.kevel.com/docs/custom-data-shipping-properties) sent with the request event | `{\"key\": \"value\"}` | | Protocol | string | The protocol taken from the request | "https" | | ReferrerUrl | string | Referral URL of where the ad served, requires passing in the `referrer` field in the Ad Decision Request | " [https://example.com"](https://example.com") | | SearchTerm | string | Search Term string sent in the request | "dog food" | | Url | string | URL of where the ad served, requires passing in the `url` field in the Ad Decision Request | " [https://example.com/page123"](https://example.com/page123") | | UserKey | string | Key identifying the user | "ue_e8be4e08dc0345e1b94157f104a5b2ef" | | UserSegments | vector | List of [user segments](https://dev.kevel.com/docs/segment-targeting) that the user belongs to at the point of the request | `[ 154, 155 ]` |