Ad Server Platform for Custom Ads | Kevel

Flexible API Ad Serving powered by Advanced ML and AI

The Kevel Ad Server is the cornerstone of the Retail Media Cloud®, giving you total control over your ad forecasting, management, decisioning, and reporting, for an ad performance experience like never before.

Ad serving that creates a stand-out retail media network that both advertisers and shoppers will love

Launch unique, high-performing ads that integrate seamlessly with your organic content, driving positive advertiser growth and end-user experience.

Smarter Personalization

Activate and optimize first-party data across channels

Kevel gives retailers tools to define and activate high-performing audience segments across channels instantly—without needing a CDP or data science team.

Higher Advertiser Retention

Keep brand partners coming back with measurable results

With customizable self-serve tools and powerful targeting, retailers can offer a better experience for brands and reduce churn.

Greater Operational Efficiency

Reduce manual processes and team bandwidth

Kevel consolidates campaign management, reporting, audience activation, and more—saving time and freeing up teams to focus on growth, not maintenance.

API-first ad serving drives first-class retail media networks

Decision API

Ad serving on your site, app, and other digital properties

Forecasting API

Accurately predicting flight performance and yield maximization

Management API

Campaign, flight, and ad creation and optimization

Reporting API

Showcasing your performance

ContentDB API

Contextual targeting storage

UserDB API

User-level targeting storage

Why retailers choose server-side ad serving

Never ad blocked

50 ms latency

Privacy Compliant

No risk of malware

Success stories

“We needed a CDP solution and an ad server, and Kevel having that stack available within a single company was critical in [our] decision,”

Carlos Paulo, Head of ENDLESS, Retail Media Solutions

"Kevel has enabled us to rapidly scale, growing monthly iFood Delivery ad revenue by 20x in a single year,"

Lucas Sampaio, Senior Business Intelligence Analyst, iFood

"If you're fine with standard programmatic ads, use Google. For everything else, use Kevel."

Director of Ad Engineering, Edmunds

Ready to get started?

Talk to one of our experts today. Learn how The Retail Media Cloud® can supercharge your retail media network.