# News Hub

Your hub for Kevel’s most recent articles, conversations, and press highlights.

## How Brands Win Across 200+ Retail Media Networks with Matt Vignieri

Unlocking Retail Media - Trailer - Bonus Episode 20, Season 1

00:00  34:49

[Visit Transistor.fm - Podcast Hosting and Analytics](https://transistor.fm/ "Visit Transistor.fm - Podcast Hosting and Analytics")

July 15, 2026

James Avery sits down with Matt "Vig" Vignieri, Chief Growth Officer at Skai, the AI-powered omnichannel marketing platform helping the world's biggest CPG brands manage campaigns simultaneously across 200+ retail media networks from a single command center. Vig breaks down why siloed brand teams and fragmented budgets are leaving real performance on the table, how Skai's Data Hub is solving the cross-network measurement and data harmonization problem, and why JBPs are becoming the baseline "membership fee" while performance dollars are where the real growth happens. The conversation also covers incrementality, why there's still no universal standard, and what it'll actually take to get there. Plus a real look at agentic commerce: how Skai's AI agent Celeste and the newly announced Skai Studio are building toward an agent-native operating system for marketing, and why the human will always be behind the curtain, at least for now. If you're running a retail media network and want to know what brands actually need from you to unlock more budget, this episode is essential listening.

## Chapters

## Awards and Recognition

2025  
**Best New Product or Service: Sell Side**  
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2025  
**Best Overall AdTech Solution**

2025  
**New Product of the Year**

2025  
**Employer of the Year – Advertising & Marketing**

2025  
**Technical Innovation of the Year**

### Events

2026  
**Cannes Lions**  
[June 22-26, 2026](https://www.canneslions.com/)

2026  
**ShopAble in the Park**  
[June 18, 2026](https://shopableinthepark2026.splashthat.com/)

2026  
**Shoptalk Europe**  
[June 9-11, 2026](https://shoptalkeurope.com/)

2026  
**P2PI Retail Media Summit**  
[June 2-4, 2026](https://events.p2pi.com/retailmediasummit2026)

2026  
**NRF Asia Pacific**  
[June 2-4, 2026](https://nrfbigshowapac.nrf.com/)

2025  
**RMN Ascendant London**  
[November 12-13, 2025](https://ascendantnetwork.com/rmne/)